How SMEs Can Make Money Through Branding

To contribute significantly to the wealth creation capabilities of SMEs, USP brand management company is set to hold this year’s edition of ‘Brand2wealth’ seminar.The essence of the seminar is to empower SMEs with the branding knowledge they need to build competitive businesses and develop strong product and service brands.
READ ALSO: EXCLUSIVE: Three Things You Must Do To Have Good Brand Identity

Muyiwa Kayode, CEO USP

The seminar titled ‘Digital Marketing For SMES’ is scheduled to hold on Thursday October 8, 2015 at Shell hall, Muson Centre, Onikan, Lagos.
To participate in the seminar, each participant is expected to pay participation fee of N7, 500.

READ ALSO: EXCLUSIVE: Why We Launched New Brand Identity- CEO Interswitch
The seminar will also feature keynote talks on how SMEs can use social media to promote their brands, exhibition of products and services for SMEs, questions answered by a panel of experts.
”We plan to make The 2015 Edition more robust, with more participants and partners coming on board.’’ USP management said.
Brand2Wealth was established by USP in 2007. The first edition was held at the Fidelity Bank Training Centre with 55 participants in attendance.
Since then, the program has been held annually in partnership with Fate Foundation.
”The 2014 Edition was a huge success. We had more than 300 SME participants in what was a very successful outing. Other organizations with interest in the development of SMEs have also played various roles in the seminar.” Muyiwa Kayode, chief executive officer said.